Themes
AI & The Agency
The Great Media Disruption
Agentic AI
Ethics & Regulation
Gen AI in Practice
futureweek
FutureWeek Forum
FutureWeek Forum is new half day afternoon conference about AI’s impact in media and marketing, produced by FutureWeek, a new AI-focused trade publication covering the media & marketing industry.
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Who should attend
Brands
Media Agencies
Creative Agencies
Media Companies
Technology Companies
Consultancies
Regulatory Bodies
Analysts
Investors
Trade Associations
Agenda
1.30pm
Arrival & Registration
2.00pm
Welcome & Introduction
Vincent Flood, Executive Editor, Futureweek
2:10pm
In Conversation with Sir Martin Sorrell*
Sir Martin Sorrell, Executive Chairman, S4 Capital (virtual)
Vincent Flood, Executive Editor, FutureWeek
*Due to unforeseen circumstances, this session will now take place over video call.
2.30pm
Transform the rules of engagement with generative AI
Maedhbh Bradley, Commercial Director UK, Microsoft Advertising
Andrew Fox, Head of Marketing, Aviva
Vincent Flood, Executive Editor, FutureWeek (Moderator)
2:50pm
Disruptions in Media
Doug Shapiro, Principal, The Mediator
3.20pm
Coffee Break
3.40pm
How Gen AI is Transforming Media & Advertising Production
David Abraham, Group CEO, Wonderhood Studios
Charlotte Bunyan, Managing Director, Arq
Max Lederer, Chief Innovation Officer, Jung von Matt
Paul Kerrison, Head of Generative AI Innovation, ITV Studios
Serena Haththotuwa, Senior Reporter, FutureWeek (Moderator)
4.10pm
Beyond the Bot: How to Build AI Assistants That Don’t Suck
Dr Paul Marsden, Psychologist and Lecturer, TAU Marketing Solutions / Synthsight
4.30pm
Agentic AI in Action
Laura Parfitt, Founder, DataFenix
Sean Betts, Chief AI & Innovation Officer, Omnicom Media Group
John Paul, Managing Director, Emerging Business, Liberty Global
Vincent Flood, Executive Editor, FutureWeek (Moderator)
4.55pm
Networking Drinks
Partners
If you are interested in partnering with the FutureWeek Forum please email partnerships@futureweek.com or get in touch below.
speakers
First Speakers Announced
We’ll be featuring speakers from some of the industry’s most innovative and influential companies.
Sir Martin Sorrell
Executive Chairman
S4 Capital
Doug Shapiro
Principal
The Mediator
Maedhbh Bradley
Commercial Director UK
Microsoft Advertising
David Abraham
Group CEO
Wonderhood Studios
Paul Kerrison
Head of Generative AI Innovation
ITV Studios
Laura Parfitt
Founder & AI Developer
DataFenix
Sean Betts
Chief AI & Innovation Officer
Omnicom Media Group
Andrew Fox
Head of Marketing
Aviva
Dr Paul Marsden
Psychologist and Lecturer
TAU Marketing Solutions / Synthsight
Charlotte Bunyan
Managing Director
Arq
Max Lederer
Chief Innovation Officer
Jung von Matt
John Paul
Managing Director, Emerging Business
Liberty Global
Serena Haththotuwa
Senior Reporter
FutureWeek
Vincent Flood
Executive Editor
FutureWeek
Andrew Fox
Head of Marketing
Aviva
Dr Paul Marsden
Psychologist and Lecturer
TAU Marketing Solutions / Synthsight
Register Today
venue location
BAFTA London
Housed in an historic Grade II Listed building in the heart of London’s West End, BAFTA 195 Piccadilly is a truly world-class space.
BAFTA is situated just a few minutes walk from Piccadilly Circus and Green Park stations.
